NOTORIOUS SPIRITS
The Art of
Cocktail Creation
Cocktail Development · Professional Preparations · Consultancy
The Experience Behind the Craft
Known as The Notorious Cocktail, Giorgio Tosato has built an international career in luxury hospitality, combining traditional craftsmanship, contemporary creativity and an uncompromising attention to detail.
His experience in London's luxury hospitality scene includes years at sketch and the five-star Hotel Café Royal, alongside collaborations with names including Gordon Ramsay, for whose London restaurants he developed bespoke cocktail menus.
Since 2018, Giorgio has served as Private Mixologist for The House of Creed, translating the fragrance house's iconic scents into bespoke cocktail creations. His work has also been featured in the Financial Times.
As co-owner of Philoxenia Events London, he brings his creative approach to exclusive events and luxury hospitality experiences across Europe. With Notorious Spirits, he brings together his international experience, creative vision and technical expertise.
We believe a remarkable cocktail begins long before it reaches the glass: with an idea, a carefully balanced recipe and the discipline to reproduce it beautifully, every time.
Notorious Spirits brings cocktail creation, production and consultancy together, so every drink on your menu is designed, made and served to the same standard.
Original recipes and menus built around your venue's identity, guests and service style.
Bespoke syrups, distillates, bitters and liqueurs, developed in our own laboratory in Athens.
Costing, recipe standardisation, team training and monthly performance reviews.
Understand the venue, its clientele and the desired drinking experience.
Create original recipes, balanced flavours and distinctive presentations.
Taste, adjust and document recipes for consistent service.
Train teams, evolve menus and provide ongoing creative direction.
At Notorious Spirits, creativity, quality and profitability work hand in hand. We develop distinctive cocktail programmes with exceptional ingredients and presentation, while carefully managing costs, preparation and operational efficiency.
Precise costing, portion control and performance analysis help our clients maintain healthy gross profit margins without compromising the drinking experience.
Transparent reporting and monthly performance reviews offer insight into cocktail sales, costs and profitability, supporting informed decisions and continuous improvement.
At the heart of Notorious Spirits is our own laboratory in Athens, alongside a private tasting room where every recipe is presented and refined with our partners.
Guided by Giorgio Tosato's philosophy of craftsmanship and creativity, the laboratory is built around fresh seasonal ingredients, traditional techniques and professional low-temperature distillation.
It is designed for bespoke liqueurs, essences, bitters, aromatic distillates, infusions, syrups and cocktail bases, with flavour profiles you will not find on the commercial market.
Because the most distinctive cocktails deserve ingredients of their own.
Every preparation is tailored to the individual needs of your bar, combining precision, consistency and exceptional quality to simplify daily operations without compromising the cocktail experience.
From established classics to exclusive house signatures, our ready-to-pour solutions move time-intensive preparation away from the bar. Your team gains consistency and speed, and stays focused on guests, presentation and the finishing ritual.
Every collaboration begins with a conversation about your venue. We are now welcoming a select group of Founding Partners: venues that work with us from the very beginning.
Founding-partner pricing, held for the first year of collaboration.
Preparations created with you and reserved for your venue.
Priority production and first access to every new creation from our laboratory.
Giorgio Tosato · Founder